Amazon.com announced an initiative on Wednesday to get its Kindle e-readers and tablet computers into schools, entering a market that has been particularly successful for rival Apple and its iPad device.
Amazon said it has been testing Kindles in recent years with hundreds of kindergarten through 12th grade schools in the United States, selling the devices at bulk discounts and helping them purchase and distribute e-books to students....
More Suggested Content:
Report: Don't Ignore Mobile Device 'Long Tail'
May 21, 2010
From PE Inbox
In the midst of the mobile device fever gripping the publishing industry, a new report from Internet publishing platform provider Netbiscuits sheds light on how mobile business profitability extends beyond the latest Apple craze to a so-called "long tail" of Web-enabled devices, which combined generate the majority of website requests.