When Is a Book Not a Book?
The ebook has made continued inroads into the publishing world but the printed book has defied predictions of its death. Research by Professor John Thompson focuses on the challenges facing the publishing industry as it embraces the opportunities afforded by the digital revolution.
In his book Merchants of Culture, Professor John Thompson recounts a conversation with the head of media asset development at a large US publishing house. The topic is the impact and future of digital publishing.