Content + Curation + Community = Recipe for a New Apple Books
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Apple is missing the boat on ebooks.
And there’s billions of dollars at stake.
PWC estimates the 2018 US e-book market at $9B, FutureBook estimates the UK market at £381.5m. Apple gets 10%. That’s abysmal, considering the ubiquity of Apple devices. The Amazon/Hachette fiasco revealed that many in the book world don’t really like Amazon.
This is an opportunity for Apple.
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