First Book Partners with Houghton Mifflin Harcout for a Polar Express-Themed Donation Campaign
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Every time a new user clicks “like” on the HMH Kids’ Polar Express-themed Facebook page, the company will donate one book to First Book (until December 25th). The publisher has agreed to give away up to 25,000 books to the literacy nonprofit.
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- Companies:
- First Book
- People:
- Chris Van Allburg
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