In Italy, Feltrinelli’s New RED Store Aims at Young Techies

Are we seeing a mini-resurgence of physical bookshops, a move towards more carefully designed spaces, places that make you want to linger? First, it was the grand remaking of Foyles in London's Charing Cross Road, which led to much discussion on what a bookshop of the future should look like. Now, in Florence, the Italian publisher and bookseller Feltrinelli has opened its second RED store, part of a distinct move aimed at attracting those younger, digitally aware customers