In the books world, publishers Penguin have capitalised on the fact that - according to a survey - 37% of people who aren't interested in the World Cup turn to books to escape. They've cheekily launched their very own Penguin Cup: 16 teams, all formed by each country's all-time literary stars.
England's XI look great, especially after their real-life big defeat against Uruguay (though sadly it's impossible to size up the literary competition as there is no entry for the Latin American country):
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- Companies:
- Penguin Books
- Penguin Group (USA)
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