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On Wednesday, Penguin Random House Canada has opened a new "Penguin Shop" bookstore on the first floor of the tower that houses the company’s offices in Toronto.
The building, at 320 Front Street West, is close to both the Rogers Center sports arena and the iconic CN Tower. The 158-square-foot-store, which previously housed a shoe shine stand, offers a flexible space for the company to experiment with customer engagement and, according to PRH Canada COO Robert Wheaton, will function as “both a sales outlet and a kind of R&D Lab.”
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- Companies:
- Penguin Books
- Places:
- Toronto
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