Sales of mind, body, spirit books boom in UK amid 'mindfulness mega-trend'
While fewer titles are selling in other genres, reading that offers a path to spiritual growth has risen 13% in 2017
The UK’s “mindfulness mega-trend” shows no sign of running out of breath, with sales of “mind, body, spirit” books booming, against a background of slowing sales elsewhere on the shelves.
Topped by Buddhist monk Haemin Sunim’s The Things You Can See Only When You Slow Down, a guide to “how to be calm in a busy world” that has sold more than 43,000 copies this year, sales of titles offering spiritual assistance are up by almost 13.3% in volume in 2017, according to sales monitor Nielsen Book. This sits against a total consumer market drop of 1.6% on the same measure.
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