The Future of Ebook Prices: A History Lesson From the App Industry

Change is inevitable. If you had told me, fifteen years ago, that I'd soon be able to buy and read practically any book on a handheld device that was thinner and lighter than a paperback, I actually would have believed you. And why not? Technology marches forward at a terrific pace. However, if you'd told me that people would be paying little or nothing for these books, I'd have shaken my head; I certainly wouldn't have thought that authors and publishers could just give away their revenue. And yet, that's the way things are going.