Barnes & Noble CEO Doesn’t Read The Paper Books He Sells Anymore

There’s a lot of handwringing, such as this HuffPo piece, going on over the Bloomberg video where B&N CEO William J. Lynch cops to doing all of his reading on his Nook. The particular flavor of the angst is something like, that by going all digital, he’s some sort of traitor to his own product, as if one can’t be into books without being into print books.

The idea that this is somehow surprising strikes us as a little silly. Nobody is predicting a future where ebooks get less popular, after all.

—Brian Howard

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