With Print, Amazon Challenges Brazil’s Bookselling Establishment

On August 21, around 4 a.m., on the eve of the opening of the São Paulo International Book Fair, Amazon started selling print books in Brazil. It was not such a big surprise: after all, the market has been expecting this ever since the company started shipping Kindle devices and accessories in February. Of course, there were challenges that delayed the launch, including difficulty acquiring good book metadata and struggles to guarantee the high-level of service from Brazilian partners that Amazon demands from its vendors.