Ebook Conversion: 10 Tips for Finding Your Ebook Conversion Vendor
Ralph Coviello
Publisher Relations Manager, Bowker
Kick The Tires: According to Bowker's Ralph Coviello, one of the most important steps in any publisher's journey to find the right conversion house "is to really drill down with the [vendor] in terms of how far they go with their services." That includes distribution, but is perhaps even more important in terms of access to metadata. Make sure they can provide it to all of your print partners, and find out if it'll be provided for sales reporting to bestseller lists. But whatever you do, he says, "don't jump blindly into a relationship with a conversion house, regardless of what they promise you. Because they promise a lot of things."
Dan Eldridge is a journalist and guidebook author based in Philadelphia's historic Old City district, where he and his partner own and operate Kaya Aerial Yoga, the city's only aerial yoga studio. A longtime cultural reporter, Eldridge also writes about small business and entrepreneurship, travel, and the publishing industry. Follow him on Twitter at @YoungPioneers.