E-Marketing Strategy: 3 Ways to Engage Your Audiences Through Social Media
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People join social media sites to meet people, play games and have fun. They do not join these communities to make themselves more accessible to marketers. Companies that use their social media accounts solely to pump out marketing messages are seen as corporate intruders in an organic conversation—and therefore their accounts are blocked, reported as spam, and "de-friended."
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- Companies:
- People Magazine
- YouTube
J.S. McDougall
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