+33 Million Downloads Spurs Layar Redesign
Layar announced today a complete redesign of its app, website and logo in response to its rapidly growing popularity. With over 33 million downloads and over 55,000 publishers in the last year, the company has created a sleeker app design that emphasizes a simple and intuitive user experience. Expect prettier buttons, QR code compatibility, more digital media options, and improved analytics. Also, expect to see a lot more prompts to scan with Layar in Book Business and Publishing Executive. We have even more great content to share!
Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.