A Proactive Approach
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While technology companies tried many techniques to protect their products, virtually all these past techniques were rejected by consumers as unreliable and unfriendly.
Today, software companies are turning to 'product activation' as a workable extension of the end-user license agreement.
With growing consumer acceptance of activation, it's increasingly clear that activation strikes the elusive, yet necessary balance between user experience and software protection. But all activation approaches are not the same. Implementations can differ from one vendor to the next.
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- Companies:
- Adobe
- Adobe Systems Inc.
- People:
- Drew McManus Drew McManus
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