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Lynn Rosen
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Book Business: What are some of the key challenges you are facing today as you try to grow your distribution business?
Larry Bennett: The printed book business is shrinking (numbers from a variety of sources indicate that ebooks represent approximately 20 percent of the trade market). As it shrinks, there is growing pressure on publishers, authors, wholesalers, distributors, sales reps and retailers to maintain margins. In order to do this, we need to continuously improve in many areas, including operational efficiencies to minimize cost, effectiveness in the sell-in of our better titles, aggressive pursuit of non-traditional markets and expanded services.
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- Companies:
- Adobe
- BookMasters Inc.
- People:
- Larry Bennett
- Lynn Rosen
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Lynn Rosen
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