Association of American University Presses Partners with Copyright Clearance Center
Organization of Non-Profit Publishers Offers Members a New Way to Earn Valuable Licensing Revenue from Their Online Content Using CCC’s RightsLink®March 13, 2012 By PRESS RELEASE
Danvers, Mass. – Copyright Clearance Center, Inc. (CCC), a not-for-profit organization and leading provider of licensing solutions, announced a referral partnership with the Association of American University Presses (AAUP) in which AAUP’s members can protect copyrighted assets and earn revenue from their online content using CCC’s RightsLink® service at a discounted rate.
RightsLink is an easy-to-use licensing solution, enabling rightsholders to offer permissions at the point-of-content – hosted on a website, mobile application or third-party aggregator.
“At a critical time in publishing, AAUP understands our members can benefit greatly from a powerful solution that makes licensing seamless for end users,” said Brenna McLaughlin, AAUP Strategic Initiatives Director. “We are pleased that this new program will help more university presses take advantage of the proven functionality of RightsLink.”
“With more than thirty years of experience, CCC has incorporated best practices in rights licensing into RightsLink,” said Miles McNamee, VP, Licensing and Business Development, CCC. “It improves the customer experience, simplifies the licensing process and generates new revenue.
CCC partners with leading application developers and service providers to offer corporate, academic and publisher customers a broad set of solutions that simplify copyright compliance.