Barnes & Noble Introduces NOOK Tablet – 8GB For $199
NOOK Color now offered at $169
February 21, 2012 By PRESS RELEASE
New York, New York – February 21, 2012 – Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, today expanded its portfolio of bestselling NOOK® devices with the introduction of NOOK Tablet – with 8GB of memory, a tremendous value for the company’s fastest and lightest tablet at just $199. NOOK Tablet – 8GB version offers reading and mobile entertainment enthusiasts another great option in the NOOK family of devices. In addition, the company’s highly popular NOOK Color just became an even greater value at $169.
“For any customer who likes to read digitally, watch movies or TV shows, browse the web, or help their kids read and learn through interactive books and apps, our new $199 NOOK Tablet with 8GB is the best product value on the market,” said William Lynch, Chief Executive Office of Barnes & Noble. “NOOK Tablet is the highest-rated wireless media tablet in the 7-inch class, ultra-portable at under a pound, offers our exclusive VividView™ screen technology, and since its introduction this holiday has received rave reviews from customers about all its great features. We’re pleased to now offer customers the ability to experience NOOK Tablet’s unmatched content experience for only $199.”
The newest member of the NOOK Tablet family offers the great features of top-selling NOOK Tablet – 16GB, but with 8GB of on-board memory, 512MB of RAM and a lower cost of just $199. NOOK Tablet – 8GB version includes all of these great features also available on NOOK Tablet – 16GB ($249):
• A highly tuned 1GHz dual-core processor for streaming video and lightning-fast Web browsing so customers can surf their favorite sites, and built-in email to stay easily connected with friends and family
• Breakthrough battery life, with 11.5 hours of reading time or nine hours of video viewing
• With on-board storage plus convenient microSD memory expansion, customers have ample space for their reading and entertainment content, regardless of Wi-Fi availability
• The world’s most advanced VividView display for viewing content, with 16 million colors and a resolution purity that’s simply gorgeous
• Popular movies, TV shows and music from top services including Netflix, Hulu Plus™, Flixster, Pandora®, Rhapsody®, Grooveshark, MOG and many more.
“For any customer who likes to read digitally, watch movies or TV shows, browse the web, or help their kids read and learn through interactive books and apps, our new $199 NOOK Tablet with 8GB is the best product value on the market,” said William Lynch, Chief Executive Office of Barnes & Noble. “NOOK Tablet is the highest-rated wireless media tablet in the 7-inch class, ultra-portable at under a pound, offers our exclusive VividView™ screen technology, and since its introduction this holiday has received rave reviews from customers about all its great features. We’re pleased to now offer customers the ability to experience NOOK Tablet’s unmatched content experience for only $199.”
The newest member of the NOOK Tablet family offers the great features of top-selling NOOK Tablet – 16GB, but with 8GB of on-board memory, 512MB of RAM and a lower cost of just $199. NOOK Tablet – 8GB version includes all of these great features also available on NOOK Tablet – 16GB ($249):
• A highly tuned 1GHz dual-core processor for streaming video and lightning-fast Web browsing so customers can surf their favorite sites, and built-in email to stay easily connected with friends and family
• Breakthrough battery life, with 11.5 hours of reading time or nine hours of video viewing
• With on-board storage plus convenient microSD memory expansion, customers have ample space for their reading and entertainment content, regardless of Wi-Fi availability
• The world’s most advanced VividView display for viewing content, with 16 million colors and a resolution purity that’s simply gorgeous
• Popular movies, TV shows and music from top services including Netflix, Hulu Plus™, Flixster, Pandora®, Rhapsody®, Grooveshark, MOG and many more.



Social Media ROI
Email Marketing that Works (2nd Edition)