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Certainly we can intuit this happening in the retail world, where Amazon gives us recommendations based on what we've bought. Does this step over the line? But there is a difference between purchasing behavior and reading behavior, and what we read we like to think is our business. In the world of libraries, the general feeling is that what people read in libraries is private. It is supposed to be a place that is safe to explore any and all topics. Perhaps no one feels more strongly about this than librarians.
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Andrew Roskill
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