Book Partners Featured In Case Study Conducted By Infotrends
North Manchester, IN (April 25, 2012)—Book Partners, a division of The HF Group, has been featured in a recent Case Study titled “The Ever-Changing Book Landscape: The HF Group Leverages Xerox’s Value-Added Services to Start Book Partners Division.” InfoTrends worked with Book Partners closely over the past few months in order to produce the Case Study.
“We were very pleased that InfoTrends and Xerox decided to utilize us in this study,” said Jim Heckman, VP of The HF Group and Director of Book Partners. “They were very communicative in seeking our input and opinions regarding how we have taken measures to adapt to the changing book market. Given our successful partnership with Xerox, it seemed natural for us to analyze how we’ve utilized the iGen3, iGen4, Nuvera, and FreeFlow Print Services to ramp up our capabilities and speed in delivering on-demand titles.”
The Case Study includes sections on the current book marketplace, how Book Partners has reacted to the changes, and how the company has built a flexible business model and marketing strategy in order to generate quality printed products in a timely manner.
A PDF of the case study can be downloaded directly at: http://tinyurl.com/book-partners