Frankly Speaking: The New Age of Book Printing
Terminologies for new printing technologies feel somewhat like speaking a new language. Here’s a guide to the lingo.
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Frank Romano
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The book printing market is now a hodgepodge of terminology for digital and offset printing, short-, medium- and long-runs, print-on-demand and long-tail applications. Publishers, printers and the ecosystem that supports them seem to define many of the most important concepts of new book printing technology differently.
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- Companies:
- Amazon.com
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Frank Romano
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Frank Romano is Professor Emeritus at RIT School of Media Sciences.
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