Publishers' Outlook 2011
Book executives look toward the coming year with cautious optimism, and continue to forge ahead into the digital publishing space.
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BB: What retail trends do you expect in 2011? How will changes in retail affect large trade publishers such as S&S?
Rothberg: Online retail will continue to grow for sales of both physical and digital books. The bricks-and-mortar marketplace has been unsettled for the last couple of years, due to … the economy, the growth of online and financial pressures. We certainly hope that traffic increases and consumers come back to retail in pre-recession levels.
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