No Publisher Needed: Author Raises Over $16k in Seven Days for His New Book Series, Before He Even Writes Them
Cleveland-based marketing professional successfully uses crowdsourcing to eliminate the need for a traditional book contact and signing bonus
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(Press Release) CLEVELAND, Sept. 13, 2011 /PRNewswire/— What if there was a way to raise money for the book you want to write without having to have a publisher? Jim Kukral did just that.
Jim went direct to his audience with the idea for a new series of books about how to build a business around a lifestyle on the Internet, http://www.businessaroundalifestyle.com. The campaign utilized crowdsourcing to enlist his audience to pre-fund the book series, called "Business Around a Lifestyle." Kukral created a series of monetary pledges ranging from $25, all the way up to $10,000 for sponsorships.
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- Companies:
- Amazon.com
- People Magazine
- Places:
- Cleveland
- Cleveland, Ohio
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