Digital Printing
Digital printers try to shed the ‘digital’ differentiation from offset, and stress the value of short-run in any book’s life cycle. Plus, a list of 20 leading North American digital book printers
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PublicAffairs, an imprint of The Perseus Books Group, recently found itself with an enviable problem—not enough books to fill orders for a runaway best-seller. The book was Scott McClellan’s White House memoir “What Happened: Inside the Bush White House and Washington’s Culture of Deception,” but luckily for Perseus, the appearance of McClellan’s face everywhere on TV this spring coincided with a propitious meeting at BookExpo America between John Ingram of Ingram Book Group, owner of digital printer Lightning Source, and Perseus Publisher Peter Osnos.
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James Sturdivant
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