Getting the Word Out There
How to create effective cross-platform marketing for your next title.
By
John Kremer
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In today’s world where numerous venues exist to sell books—from bookstores to mass-market outlets to catalogs to the Internet to author-supported sales—making the best use of each channel can be challenging. To help make cross-platform marketing more effective, here are some proven insights I’ve learned during more than 25 years of publishing and marketing books.
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John Kremer
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