Gene Therapy
However, Epstein is no Luddite, panning technology and large publishers. I think he was referring, in this day and age, to the spirit that we bring to the “product” side of the business, whatever the size and sophistication of the firm—the “art side,” as my old Goodyear Publishing Company boss and mentor Al Goodyear used to say.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.