New Initiative Taps Arab Book Market: A Q&A with Kalima Chief Executive Karim Nagy
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The Arab-speaking world, which totals an estimated 250 million people worldwide, has been a relatively untapped market of potential new readers, with only about 330 books translated into Arabic each year. That market has recently been opened to more publishers, thanks to the efforts of Kalima—Arabic for “word”—a new, nonprofit cultural initiative dedicated to translating a wide variety of books into Arabic. Kalima partners with Arab publishers by funding the translation, publishing, distribution and marketing of these books.
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Peter Beisser
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