Digital Directions: Want to Grow Your Ebook Revenue?
Publishers must raise the bar on quality
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About 17 years ago or so, digital media folk were asking an important question: Would consumers buy online? Would consumers take the leap and actually enter their credit card information on a seller's website? More specific questions also arose about the growth rate of online commerce. In the course and fullness of time, we got our answers. ComScore and the Commerce Department now put annual online retail spending at somewhere around $165 billion.
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- People:
- Forester
- Places:
- United States
- Virginia
Andrew Brenneman
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