Sneak Peek at Speakers/Sessions for the Publishing Business Conference & Expo

Planning is underway for the 2012 Publishing Business Conference & Expo, March 19-21, at the New York Marriott Marquis, Times Square. Here are a few highlights of sessions and topics you can expect to see addressed this year:

• The annual Digital Magazine & Mobile Symposium
• An intensive 3-part E-book Conversion Workshop
• A half-day event on Creating Your Social Media Strategy
• International Trends in E-book Consumption: Bowker will be revealing highlights from its first-ever major study of this scope.
• Maximizing the Use of Mobile Response Codes (QR codes, tags, etc.)
• Audience Development for Magazine Publishers
• Marketing/Discovery for Book Publishers
• The Transformational Nature of the Cloud
• Driving Sales & Revenue for Magazine Publishers
• Developing a Successful E-commerce Strategy
• The Publisher-Author Relationship in Today’s Marketplace