Kathy Meis

Kathy Meis

Kathy Meis is the founder and CEO of Bublish. With more than 25 years of experience in the media and publishing industries, she has served in a wide variety of editorial and management positions at some of the industry’s leading media companies, including CBS and Forbes, Inc. She is a founding partner of PubSmart, a publishing conference in Charleston, South Carolina, as well as a professional writer, editor, and ghostwriter. Kathy speaks and blogs regularly on the subject of book promotion, author branding, social marketing, and discoverability. She has appeared at many conferences, including Book Expo America, Women in Media, GrubSteet, PubSmart, and IndieRecon.

Is Your Metadata Ready for Direct-to-Consumer Marketing?

In the age of mobile, digital, social, and online shopping, brand and marketing messages are increasingly interpreted and catalogued by computers. As a result, metadata is taking on a new and important role for authors and publishers. It is becoming a crucial foundation for successful direct-to-consumer marketing and discoverability. We all know that content consumption…

Bublish Makes Online Marketing a Natural Part of Publishers’ Workflow

Book marketing is perhaps one of the most upended areas of the publishing industry, thanks to the rise of the internet and digital content. As physical bookstores have shuttered, removing much of the marketing space books once occupied, publishers and authors have had to fight for reader attention online. And that fight for attention is…