Thorin McGee (contributor)

With a trying 2008 and 2009 behind us, most publishers who attended the 2010 Publishing Business Conference & Expo (PublishingBusiness.com), March 8-10, seemed, at the very least, less worried about the future than they were last year, and, in fact, most were quite optimistic. The conference theme, "Publishing at a Tipping Point," was the unifying force behind more than 60 educational sessions presented by 150 speakers from all walks of the publishing industry. The presentations and discussions focused on industry shifts and practical information to help publishers adapt and thrive.