Data

How Amazon Came to Dominate Fiction in Translation
December 11, 2015 at 2:09 pm

The unwillingness of English-speaking readers to engage with fiction in translation has come in for its fair share of criticism over the years, not least from the director of the Edinburgh book festival, Nick Barley, who described the UK’s parochial reading habits as “something of an embarrassment” this summer. Help, however, might be at hand…

Subscription Platform Playster Launches in U.S.
December 10, 2015 at 3:07 pm

Playster, which announced in October that it would be coming to the U.S. this year, has officially launched its multimedia subscription platform for U.S. users. The service offers unlimited access to content including books, audiobooks, video games, music, movies, and TV shows. Playster is making a big push to enter the U.S. market, offering users…

Cybersecurity Should Be Key Issue in Book Industry, Says HarperCollins' Redmayne
December 9, 2015 at 2:17 pm

“We operate in a world where there is an enormous amount of data available, and while this is good for building relationships with customers and for direct sales, there is a risk. We should be aware that there are those who want to access our data. These cyber attacks are sophisticated and we have to…

How Trajectory Is Making Books More Discoverable, Everywhere
November 5, 2015 at 1:33 pm

Trajectory’s mission is two-fold, says co-founder and chief content officer Scott Beatty. “The Trajectory mantra is ‘Be Available -- Everywhere. Be Discoverable.’” The startup is achieving that mission through global distribution partnerships with thousands of book retailers and distributors and through its algorithms, which analyze the semantics of a book and relate it to other…

28% of Americans Have Not Read a Book in the Past Year
October 26, 2015 at 11:38 am

More than a quarter of Americans have not cracked open a book—either print or digital—in the past year, a figure that has risen to 28% in 2015 compared to 21% in 2011, a new survey found. But Americans overall are still fairly well-read, averaging 12 books per year, or a book per month, a Pew…

Simon & Schuster CEO Seeks to Master Data
October 16, 2015 at 2:19 pm

“We’re actively trying to grow” internationally, said Carolyn Reidy, CEO of Simon & Schuster, as the 2015 Frankfurt Book Fair kicked off on Wednesday. “Particularly with the increase in digital, there are lots of new players, people to talk to, business to do.” Reidy is constantly looking for the next opportunity, whether that’s the “old-fashioned…

Pages Crawled vs. Pages Indexed – An Important Ratio for SEO
September 29, 2015 at 2:03 pm

Over the next few months, I will be sharing the results of an assessment I conducted with the help of 12 independent publishers on how well their websites are optimized for getting the best rankings on Google Search Engine Results Pages (SERPs). I hope that the results of this free analysis will pinpoint challenges that…

Amazon’s Next Big Challenge: Getting You to Buy Stuff You Didn’t Know You Wanted
August 11, 2015 at 5:44 pm

Amazon wants to be a startup’s best friend. But it may have to make big changes to fulfill that promise. Late last month, Amazon unveiled a new online storefront dubbed Amazon Launchpad, where new products from startups and Kickstarter and Indiegogo campaigns are for sale. Shoppers will find new twists on familiar items such as…