Distribution

Piecing Together the Distribution Puzzle
June 1, 2007

If distribution means getting books into the hands of sellers, circulators or readers, then a true profile of the distribution business would cast a wide net, beginning at the binding line and continuing through to the ‘long tail’ of online portals, used bookstores and curbside pushcarts. However, if distribution, from the publisher’s view, means getting books to generate sales revenue, we can overlook all of the aftermarket, recirculation and reselling channels and focus solely on reaching stores, libraries, online and catalog warehouses and—increasingly, thanks to the Internet—direct marketing from the publisher to the consumer. In the article “Deconstructing Distribution,” in Book Business’

Bowker Partners With Lulu.com
June 1, 2007

Online independent-publishing marketplace Lulu.com and R.R. Bowker, the U.S. International Standard Book Numbers (ISBN) agency, have partnered to provide Lulu.com users with the opportunity to purchase ISBNs for their self-published books. This is the first time that New Providence, N.J.-based Bowker, the sole distributor of ISBNs in the United States, has partnered with a company to offer individual ISBNs. These 13-digit, bar-coded numbers are used by publishers and retailers to facilitate the sale and distribution of books. Lulu.com, with headquarters in Morrisville, N.C., is offering the ISBNs for $50 per number through its “Published By You” distribution service, which allows authors to publish

Books By E-mail and RSS: Q&A With the Creator of DailyLit.com
May 18, 2007

DailyLit.com, a Web site based in New York that currently offers a free service allowing users to read entire books via e-mail and RSS installments, recently announced plans for aggressive growth. DailyLit currently allows visitors to sign up to receive more than 370 classic and contemporary titles, free of charge, in installments designed to be read in less than five minutes. The contemporary titles used are available via Creative Commons, a non-profit that offers an alternative to full copyright, built within current copyright law, that allows you to share your creations with others and use music, movies, images and text online that’s been

Exclusive Interview: Jane Friedman, President and CEO of HarperCollins Publishers, Offers Insights On Motivation, Mentors and More
May 4, 2007

Jane Friedman, president and CEO of HarperCollins Publishers has been a driving force behind the creation of multi-media pronged author tours, Publishing Plus and more. Friedman has a 39-year career in publishing and is considered a mentor by many in the industry. Book Business Extra spoke with her in this exclusive interview. She shares insights behind her career accomplishments, motivation and advice to others. EXTRA: You are credited with creating the author tour in 1970 as a publicist who took cook and author Julia Child around to different store locations promoting her book. Can you explain the experience for our readers? FRIEDMAN: I actually

The View From the Top
May 1, 2007

HarperCollins Publishers Worldwide, one of the five largest book publishers in the world and a subsidiary of News Corp., is strategically focused on a digital evolution that will shape the company’s goals and mission in the future. The foundation of this evolution can be traced back 10 years to when Jane Friedman was hired as the company’s president and CEO. According to Friedman, in the past 10 years HarperCollins has increased profits by more than 1,000 percent and its total revenue went from $600 million to $1.3 billion in 2006. The company publishes an average of 4,300 titles globally per year, with 3,100 employees

Deconstructing Distribution
May 1, 2007

The recent collapse of San Diego-based wholesaler Advanced Marketing Services (AMS), and its distribution subsidiary that it took down with it—the much esteemed Publishers Group West (PGW) that it acquired only five years ago—reminded me of the remarkable way in which our industry sorts through 180,000 new titles a year and the millions more in print. Somehow, in a timely manner, the industry moves books into stores, superstores, specialty stores and gift shops, big-box discounters, grocery and drug store chains, and libraries of all kinds—aggregating more than 100,000 accounts that someone has to bill and collect on. Dramatic though the PGW collapse is, drilling

Going Mobile or Already Gone
April 6, 2007

The book industry is writing a new chapter, as Moka LLC, a “personal mobile knowledge assistant provider,” announces Moka mBooks—which delivers a selection of writings from best-selling books directly to cell phones or e-mail via Short Message Service (SMS) text-message and e-mail technology. SMS is available on most digital mobile phones and a steadily increasing range of other devices (including Pocket PC, desktop computers and some fixed phones) that permit the sending of short text messages between these devices. It is now offering text from 76 introductory titles from authors including Sylvia Browne, Dan Millman, and Wayne Dyer. “We are proud to be bringing

Transcontinental Offers 100-Percent Recycled Paper at Price Parity
April 6, 2007

Transcontinental Printing’s Book Group, part of Transcontinental Printing, Canada’s largest printer and the sixth largest printer in North America, circulated a marketing brochure to book publishers this week to promote its latest offering: a new paper made from 100-percent post-consumer recycled material. This marks the first time recycled papers are available from Transcontinental at price parity. The environmentally friendly option, known as “Enviro 100 trade,” can be used by trade publishers short through long runs, or in specialty publications. According to Transcontinental using environmentally friendly options no longer means you have to sacrifice quality and pay top dollar. Until recently these environmentally friendly choices

An Exhibition of Optimism
April 1, 2007

In the months following the Sept. 11 attacks, museum admissions declined sharply, exhibitions were cancelled, and in the turbulence, administrators began examining whether they could continue to publish books as a result. Today, “there is generally a very optimistic feeling, which is not to say it’s easy. It’s still very difficult, but it’s an exciting time, and I feel really good about our future,” says Yale University Press Publisher Patricia Fidler. “No one was saying that a few years ago.” Currently, her art and architecture division publishes 120 books annually, of which roughly 60 percent stem from Yale’s museum partners. Stephanie Medlock,

Random House and Lantern Books Honored as Environmental Leaders
April 1, 2007

Random House Inc. and Lantern Books were recognized for their achievements in environmental sustainability, taking home the first-ever SustainPrint.com Leadership Awards in book publishing. The awards were presented Mon., March 5, during a special reception at the Book Business Conference and Expo, held at the New York Marriott Marquis, Times Square. The SustainPrint.com Leadership Awards recognize book and magazine publishing companies for their achievements in environmental sustainability. Fast Company magazine and the National Wildlife Federation were recognized as magazine publishing leaders. The awards are presented by SustainPrint.com—a Web site developed by Book Business and Publishing Executive magazines to provide a central location for