Education
As Book Business’ year-end trendspotting survey indicated, direct-to-consumer marketing and bookselling will be top-of-mind for all segments of the publishing industry in 2016. It’s clear from these results, as well as the slew of newly-launched consumer-facing sites, apps, and newsletters that publishers are eager to learn how consumers find books, why they buy, and how…
NEW YORK — Global learning company Houghton Mifflin Harcourt (HMH), announced today the launch of 58 original video productions for Curious World™, the interactive content service that offers an expanding collection of games, videos and eBooks mapped to key early learning areas. The new videos are part of six original short-form series: three live action…
At the end of 2015, Democrats and Republicans in Congress surprised nearly everyone by coming together to pass the Every Student Succeeds Act, or ESSA. This law, which replaced what was known as No Child Left Behind, or NCLB, embodies the federal government’s education policies and sets guidelines for billions of dollars in federal spending.…
Advances in learning science are powering a new generation of technologies that, when used by dedicated teachers, improve student performance and extend learning beyond the confines of the classroom. Digital adaptive learning coupled with an explosion of relatively low-cost learning applications has the potential…
This week the Association of American Publishers (AAP) released Q3 revenue numbers from more than 1,200 trade, K-12, higher education, university press, and professional publishers. The data spans January to September of 2015, and compared to the same period in 2014, publishers’ net revenue declined 2% from $12.1 billion to $11.9 billion. Driving much of…
When digital content proliferated in the education space, the learning materials and textbook industries were thrown for a loop. The widespread availability of less expensive, often free, content online forced education publishers to adapt quickly. Many K-12 and higher education publishers purchased edtech startups and invested in new software to transform themselves into technology-driven companies…
At the recently concluded 43rd edition of the New Delhi World Book Fair, held from January 9 to 17, the big names in the publishing world were hard to miss: Cambridge University Press, HarperCollins, Random House, Sage, Scholastic, and Taylor & Francis, for instance, had prominent booths. The companies were attracted by the size of…
The chief executive of beleaguered education giant Pearson branded the company’s doubters “ignorant” and “naïve” as he announced 4,000 job cuts in its second major round of restructuring in three years. Pearson said it would make one in 10 staff redundant in an effort to boost profitability that has been hit by a prolonged downturn…
NEW YORK—January 21, 2016—Today, the editors of Scholastic News® announced the launch of the Scholastic News Election 2016 website, a resource designed to immerse kids in the 2016 Presidential Election and enhance the news stories found in the award-winning Scholastic classroom magazines. Visit the Scholastic News Election 2016 website at: www.scholastic.com/election. The Scholastic News Election…
Executives from McGraw-Hill Education will mentor local entrepreneurs as part of a partnership with Boston’s LearnLaunch edtech startup accelerator. “Startups play an important role in the digital ecosystem, and as a ‘125-year-old startup’ ourselves, we feel a kinship with them,” Stephen Laster, chief digital officer of McGraw-Hill Education, said in a news release. McGraw-Hill Education…