Marketing

Press Release: First Quarter Results Rise at Open Road Integrated Media
April 25, 2017 at 4:14 pm

New York, NY (April 25, 2017) – Open Road Integrated Media (OR/M), a digital media company, announced results for the first quarter ending March 31, 2017. Revenue rose 40% while gross profit increased 50%, and operating EBITDA improved 44%. The numbers reflect changes in comparison to the same period in 2016, and were reported by…

How to Kill a New York Times Bestseller
April 24, 2017 at 11:58 am

Hundreds of bestsellers are unnoticed by shoppers on retail websites, which costs publishers a lot of book sales. There’s an easy fix.

Indie Pub Debuts Audiodrama Promoting Books
April 20, 2017

'Rewrites', a seven-episode audiodrama about a reality TV show which pits novelists against one another in a literary competition, will debut next week. Produced by the founders of the indie publisher Story Plant, the show was created to promote the house's books.

Germany and Self-Publishing Today: Holtzbrinck’s Florian Geuppert
April 13, 2017 at 2:30 am

One of Germany's major publishers offers two platforms to self-published authors—and one of them leads toward the traditional industry, not away from it. The post Germany and Self-Publishing Today: Holtzbrinck’s Florian Geuppert appeared first on Publishing Perspectives.

On the DMZ’s ‘Bridge of Freedom’: Rare North Korean Fiction
April 12, 2017 at 2:30 am

Now in a second printing by Grove Press in the States, 'The Accusation: Forbidden Stories From Inside North Korea' finds a growing audience of concern. The post On the DMZ’s ‘Bridge of Freedom’: Rare North Korean Fiction appeared first on Publishing Perspectives.

The Art of Edmund Wee: A Singapore Publisher on Championing Good Literature
April 10, 2017 at 2:30 am

'The Art of Charlie Chan Hock Chye' is the biggest success so far from Epigram Books in Singapore. 'We've published more than 300 titles,' says publisher Edmund Wee. The post The Art of Edmund Wee: A Singapore Publisher on Championing Good Literature appeared first on Publishing Perspectives.

At BookNet Canada Tech Forum: A Focus on Repurposing Content
April 7, 2017 at 2:30 am

'How can I use this across three different publications?' is a question asked at Tech Forum, where making the most of your content was a key topic. The post At BookNet Canada Tech Forum: A Focus on Repurposing Content appeared first on Publishing Perspectives.

IPA’s ‘Global Book Fair Report 2017: ‘Propelling Rights Deals’
April 5, 2017 at 2:30 am

'In a sense, a book fair is a catalyst that propels rights deals towards completion,' reads the introduction to the IPA's new 2017 Global Book Fair Report. The post IPA’s ‘Global Book Fair Report 2017: ‘Propelling Rights Deals’ appeared first on Publishing Perspectives.