Online Sales

Press Release: Amazon Announces Best-Selling Books of 2016
December 8, 2016 at 1:23 pm

SEATTLE--(BUSINESS WIRE)--Dec. 7, 2016 – Amazon today announced its best-selling books of 2016, best-selling Kids & Teens books of 2016, as well as the Most Gifted and Most Wished For books of the year—just in time for holiday gifting. The best-selling book of the year is Harry Potter and the Cursed Child, Parts 1 &…

Press Release: Open Road Integrated Media Announces Partnership on Global Ebook Pricing Initiative
October 28, 2016 at 2:07 pm

Parsippany, N.J. and New York – Oct. 19, 2016 – Vistaar Technologies, Inc. (Vistaar), a leading provider of price management solutions, and Open Road Integrated Media (Open Road), a digital publisher and multimedia content company, today announced a partnership on a global pricing initiative to drive optimized price management of Open Road’s ebook catalog. Vistaar’s…

Algorithms vs. Humans: What's the Better Path to Book Discovery?
June 28, 2016 at 12:52 pm

An algorithm recently bought me a Father’s Day present I didn’t need or ask for, using my own money. You see, my wife was buying sheets from Amazon when they presented her with the book The Arm by Jeff Passan (HarperCollins) as a Father’s Day suggestion. $27.95 later my charge card was hit with the…

With Online Book Sales, Time is of The Essence
May 10, 2016 at 7:00 am

Now is better than later because later might never come. Among the many tragic losses related to the above wisdom, one of the most trivial revolves around the topic of shopping behavior. (Apologies to the Maharishi inside us all.) And this matters a great deal in the world of books, where we know from our…

How Publishers Can Fight the Four Horsemen -- Amazon, Apple, Google & Facebook
March 11, 2016 at 4:14 pm

The Digital Book World Conference & Expo (DBW) notably shifted its attitude towards major technology platforms this year. The platform giants Amazon, Apple, Facebook, and Google were ominously dubbed “The Four Horsemen.” They were referred to as such throughout the conference, and the language used to depict these companies matched the apocalyptic theme. Described as…

Book Industry Data Remains Mysterious at Digital Book World
March 9, 2016 at 2:43 pm

Day two of the Digital Book World Conference opened with a focus on data, particularly data that examines industry-wide bookselling trends. Unfortunately, it’s clear that much of this data is largely incomplete and the conclusions publishers can pull from it are shaky at best. Michael Cader, creator of Publishers Launch, led a session that explored…

Rand Fishkin: Effective SEO Comes Down to Good, “Amplifiable” Content
March 8, 2016 at 2:09 pm

One of the sessions I was most excited to attend at this year’s Digital Book World Conference & Expo was Rand Fishkin’s talk on search engine optimization (SEO) and book discovery. Fishkin is the CEO and founder of Moz, a leading SEO and content marketing software company. I anticipated this session would be filled with…

Is Your Metadata Ready for Direct-to-Consumer Marketing?
March 2, 2016 at 11:52 am

In the age of mobile, digital, social, and online shopping, brand and marketing messages are increasingly interpreted and catalogued by computers. As a result, metadata is taking on a new and important role for authors and publishers. It is becoming a crucial foundation for successful direct-to-consumer marketing and discoverability. We all know that content consumption…

If Amazon Pricing of Ebooks Is the Problem, Is Agency Actually the Right Solution?
February 29, 2016 at 1:59 pm

In the past week, I’ve had conversations with leading executives at two of Amazon’s competitors in the ebook space. They had strikingly different takes on whether the agency pricing regime, which is now in place by contract with all five of the biggest trade publishers, helps keep competitive balance in the ebook marketplace or prevents…

Amazon's Bookstores Should Be Celebrated, Not Feared
February 26, 2016 at 3:22 pm

The view of Amazon from the wider literary world has become increasingly poisonous, to the extent that people have responded with grave concern because the Evil Empire is now … opening bookstores! Is this what we’ve come to, that the opening of new bookstores is something to be feared? Yes – because apparently Amazon will…