Today In Book Publishing

Using Technology to Boost Bookstores
October 5, 2015 at 11:36 am

Technology and innovation probably aren’t the words that come to mind when you think about your local grocery store. Bar code scanners in the 1970s were probably the last recent advancement in the grocery store industry. As you’ll see in this article, however, at least one grocery chain is leveraging a new form of technology…

Be Inspired By Online Media When Designing Digital Books
September 15, 2015 at 1:02 pm

As book publishers adapt to a world where both print and digital editions are desirable to readers, it is important for us to focus on formatting the content in a way that best suits how it is being read. But what readers, authors, publishers, and retailers often forget...

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ublishers & Authors Must Unite Marketing Efforts
September 15, 2015 at 2:04 pm

Survey the landscape, and you will see authors who are taking marketing into their own hands and successfully creating audiences and loyal followings without help from their publishers. Authors have always deployed additional marketing, but new tools and agencies allow them to enact efforts that are at scale and beyond publishers’ bandwidth...

Exploring New Revenue Opportunities with Digital Printing
December 5, 2014

As is the case when any emerging technology is shaking up a market, there are facts and misconceptions that surround that technology. When book publishers think about digital printing, several associations-negative and positive-may come to mind: cost-savings, short-runs, low quality, flexible, amateur...

Why Bookselling Is Now a Relationships Game
September 15, 2015 at 12:12 pm

When the topic of direct-to-consumer sales arises in the book industry, a few key concepts come to mind: ecommerce sites, shopping carts, data analytics, and metadata, to name a few. While certainly important, these technical components of a direct sales strategy are rather worthless if publishers overlook a more abstract concept—that is, a “relationship” with…

The Book Business Top 20 Book Manufacturers 2015
September 15, 2015 at 11:53 am

Last year Book Business revived our ranking of the Top 20 Book Manufacturers. The ranking is a resource intended to help publishers get a more complete view of the major players in the book printing and manufacturing business. And so we’re proud to announce the Top 20 Book Manufacturers ranking for 2015...

Why Oyster Failed
September 23, 2015 at 2:56 pm

Oyster was a great purist reading experience for its customers but it was a deeply flawed both as a product and a business model. Being US-East Coast-centric, it was taking on Amazon’s more sophisticated readers who expect the widest possible selection of books just a click away...

Is Digital Printing the Key to a More Nimble Industry?
September 23, 2015

Though ebook consumption and self-publishing have eaten into traditional book sales, publishers still rely heavily on profits from printed volumes. And new technology is enabling publishers to bring these books to market more efficiently and more profitably. In fact, the publishing industry's sustainability just might hinge on such nimble approaches to business...

Why Ad Blockers Will Help Content Evolve
September 21, 2015 at 1:28 pm

Ad blocking is one of the more controversial features of Apple’s new iOS release. Apple prefers to call it “content blocking,” but it’s mostly intended to block all those pesky website ads that nag us every day. Publishers are, of course, totally freaked out at the prospect of their content being consumed without monetizing the…

Big Ideas Make Book Publishing Go Round
September 15, 2015 at 2:21 pm

Book Business is in the ideas game. Everyday we scour the internet and our inboxes, comb through conference notes, and transcribe interviews with leaders in the book industry. We take all this information and try to extract the most important ideas, distributing them in articles, webinars, events, and videos. The Book Business “Big Ideas Issue”…