HarperCollins to Use 2-D Barcodes in New Mobile Marketing Program

HarperCollins Publishers has announced plans to launch a viral mobile initiative using 2-D barcodes, a new technology that links the print world to mobile. The codes, located on the back of book jackets and on marketing materials, will connect to...

---

Springer Launches Print-on-Demand Service for Library Patrons

Following the completion of a pilot program, Springer Science+Business Media has extended its MyCopy e-book service to all academic libraries in the United States and Canada that have purchased Springer eBook Collections. All registered patrons of those libraries will be...

---

Former RR Donnelley CEO to Chair Quebecor World Board

The creditors of Quebecor World announced in a court filing this week the names of the company's new independent directors. Former RR Donnelley CEO Mark Angelson will be chairman. He will be joined by Tom Ryder, former chairman and CEO...

---

Thomas Nelson's Digital Plan: A Q&A With the Religious Publisher's New Digital Strategy Leader Tod Shuttleworth

At 4:27 a.m. on April 23, Thomas Nelson CEO Michael Hyatt "tweeted" on Twitter.com: “We have just put [Senior Vice President and Group Publisher] Tod Shuttleworth in charge of our digital strategy.” Hyatt directed those who wanted to learn more...

---

'Giving It Away': When Free E-books Work and When They Don't
Jun 5, 2009

Future of Book Publishing? Verticality and Communities, Says Shatzkin
Jun 5, 2009

Ongoing Piracy Study Elicits Interesting Data
Jun 5, 2009

Editor's Note: Best Book Publishing Companies to Work For 2009 Study Going on Now
Jun 5, 2009

BookExpo America: Still Valuable for Many Publishers, Though Questions of Its Future Lurk on the Horizon
Jun 5, 2009