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Digital Directions : The iPad Impact
April 2010
From Book Business
The iPad launch was a classic bit of business theater. In what may prove to be one of the great product launches of his fabled career, Steve Jobs unleashed his unique alchemy of stealth, spectacle and awe to lay his pearls before the impatient masses. The public played its role fervently, at once being swept up into the rapture of the
Apple hype machine and then recoiling at being manipulated so skillfully.
Guest Column : Keeping Pace With
Today’s Consumer
April 2010
From Book Business
The consumer market for U.S. book publishers has changed significantly in the past three years, driven largely by fundamental shifts in the way books are published, found and ultimately purchased by readers. These changes sometimes leave publishers with more questions than answers in determining what their next move ought to be to keep pace with today's consumer.
Cover Story : Hitting a Moving Target
April 2010
From Book Business
Publishers are faced with strategy decisions like never before. As publishing options continue to grow and business models shift seemingly every few months with the introduction of new digital devices or growth of some external pressure, publishers must plan for the future while reacting to the present—a tough situation even without the need to deal with the effects of a down economy.
Publishers Fear the Bite of Apple's Revenue Model
February 16, 2010
From Financial Times
When Steve Jobs,
Apple chief executive, unveiled the iPad late last month, the big question among media executives was how it would transform their businesses. Now they have at least two answers and a tangle of fresh questions.
Amazon Is Said to Buy Toucho, a Touch-Screen Company
February 10, 2010
From The New York Times
In a sign that Amazon wants to upgrade its Kindle e-reader to compete head-on with the
Apple iPad, Amazon has acquired Touchco, a start-up based in New York that specializes in touch-screen technology, a person briefed on the deal said Wednesday.
Apple Announces New iPad and iBookstore
January 29, 2010
From BB Extra
On Wednesday, Jan. 27,
Apple finally confirmed escalating rumors of its impending tablet, with Steve Jobs' announcement of the company's new iPad—which many describe as looking and functioning like a big iPhone—with a 9.7-inch, LED backlit, color touch-screen and WiFi, and an option for 3G via AT&T.
It's Official: iPad Is Here (and so is iBook Store)
January 27, 2010
From News
In perhaps the worst-kept-secret in Silicon Valley history,
Apple today announced the launch of a tablet device it's calling the iPad to an auditorium of press, tech folks and
Apple fanboys.