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Cover Story : Hitting a Moving Target
April 2010
From Book Business
Publishers are faced with strategy decisions like never before. As publishing options continue to grow and business models shift seemingly every few months with the introduction of new digital devices or growth of some external pressure, publishers must plan for the future while reacting to the present—a tough situation even without the need to deal with the effects of a down economy.
Author Royalties in the Hot Seat
April 2010
From Book Business
With ostensibly lower production costs and a rich vein of backlist titles to mine, it may have been inevitable that e-book publishers would leverage the advantages of their medium to
offer authors a higher percentage roy-alty rate for their works. This did not make it any less of a jolt when celebrity
author Stephen Covey signed a digital rights deal with e-book publisher RosettaBooks, garnering him more than half of net proceeds for e-book sales of two of his older backlist books, including the famous "The 7 Habits of Highly Effective People," which would be sold exclusively through Amazon.com for one year. (Covey's print books are published by Simon & Schuster, which released a statement reflecting its position that e-book versions of the company's print titles should remain part of the company's catalog.)
Guest Column : What Readers Want From E-books
February 2010
From Book Business
With the explosive growth in e-book sales and the entrance of multiple new devices and players, it seems like we are at the tipping point for e-books. But have any of us who are deeply involved in e-books—publishers, retailers, technology developers, standards organizations and writers—asked the question: What do e-book readers want?
36 Twitter Tips for Book Publishers
December 2009
From Book Business
For better or worse, Twitter has become part of our culture. While some people still may not see the value in engaging on the online social networking tool, many do. According to ComScore Media Metrix’s October figures, Twitter had more than 20 million unique visitors in the United States in September. Many businesses find Twitter useful for connecting with customers, and publishers are no exception.
Editor's Note : Twitter: I'm Addicted, but With Good Reason
December 2009
From Book Business
I recently became a follower of Khaled Hosseini, author of “The Kite Runner,” on Twitter. I was shocked to see that he had only 920 followers. Not that 920 is necessarily a small number of followers … but it’s Khaled Hosseini, for heaven’s sake. I started looking for some of my other favorite authors. I couldn’t find Barbara Kingsolver (“The Poisonwood Bible” is one of my all-time favorites) on Twitter, but she did have a Facebook profile with 3,845 fans (now 3,846).
Harlequin Introduces New Digital-Only Publishing House
November 2009
From BB Extra
Not long after kicking off a commemoration of its 60 years in the publishing industry,
Harlequin Enterprises Ltd. now has another cause for celebration—the announcement this week of its launch of Carina Press, a digital-only publishing house.
News & Trends : Fast Stats
September 2009
From Book Business
3 Number of titles
Harlequin Teen will publish in 2009, beginning with the late-July release of “My Soul to Take,” by Rachel Vincent. The imprint—which launched in July and is aimed at readers 12 to 18 years old—plans to release 17 titles in 2010. Source: The Wall Street Journal, July 21, 2009