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Maybe we have an answer to all our prepress problems. It's called PDF. That's short for Portable Document Format. It's Adobe's file format. It's not difficult to grasp the basic principles of what PDF is all about. But it takes more than the page I have here, so please go read our related stories, then come back. All done? Good. (OK, for those of you who hate to flip pages, you should at least know that a PDF file can be made from a PostScript file. PostScript is the final format of a file made with Adobe's PageMaker or Illustrator programs and Quark's QuarkXPress, among others.) So, you

by Tatyana Sinioukov The next big idea -- the electronic book--has materialized in this fall's releases of SoftBook and Rocket eBook by the two Silicon Valley companies, SoftBook Press, Menlo Park, CA, and NuvoMedia, Palo Alto, CA. BookTech asked some publishers their opinion about a possible onslaught of e-book products. Even those who don't believe it will lead to a sudden death of the paper book want to know how the e-book will read, how it will feel when held, how, if at all, it will affect the book-publishing and book-selling businesses and, ultimately, consumers' perception of a book. Is a book a

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