World Book Inc.'s (WB) book-and-CD products were all the rage back in August 1998 when BookTech the Magazine ran a cover story on this Chicago-based company. WB had just launched the book-and-CD educational series titled Interfact, and its flagship product, the World Book Encyclopedia, was being released as 22 print volumes (comprising more than 14,000 pages) and as a two-disc CD-ROM. Since then, WB took its content to different places, including the Internet, not just carving a niche for itself in the education and general consumer markets, but continually exploring new publishing models, as well. Michael Ross, executive vice president and publisher (pictured at

More Blogs