David Borgenicht

Quirk Books associate publisher and creative director Jason Rekulak has been promoted to publisher, and vice president Brett Cohen has been promoted to president, effective immediately.

Both Rekulak and Cohen have been key members since joining Quirk. During his 13-year tenure, Rekulak has acquired and/or conceived some of the company’s most successful books, including the international sensation Pride and Prejudice and Zombies, the #1 New York Times best seller Miss Peregrine’s Home for Peculiar Children, and the Edgar® Award winning Last Policeman. Most recently, he launched Quirk into the middle-grade fiction genre with the Tales from Lovecraft Middle School series and Nick & Tesla’s High-Voltage Danger Lab, an upcoming BEA Middle Grade Editors’ Buzz selection. As publisher, Rekulak will continue to be primarily responsible for Quirk’s varied list, overseeing acquisitions, editorial, and design.

How can publishers thrive in a digitally-disrupted world? David Borgenicht, president and publisher of Quirk Books (best known for publishing Pride and Prejudice and Zombies) has some advice for other publishers. The five quick tips basically boil down to creating as engaging a product as possible, and then marketing effectively in order to grow new [...]

Survival experts will tell you that the keys to surviving any life- or limb-threatening situation are always the same:

• Be prepared.

• Don't panic.

• Have a plan.

After three years as Irreference.com, Quirk has reinstated Quirkbooks.com as the company website. This domain-name homecoming is not without a reinvention, however

Editors’ Picks: Quotes that we love … or at least think are pretty cool (from the past year in Book Business). And, they actually paint a pretty accurate picture of the state of things.

In advance of this year's BookExpo America (BEA), held May 28-31 at the Jacob K. Javits Center in New York City, one might have expected to see tumbleweeds blowing through the aisles, based on pre-show media coverage and word in the blogosphere pondering the show's future and its role in the industry. While a number of exhibitors noted that traffic seemed lighter this year, and many publishers downsized their booth space or decided not to exhibit at all (Thomas Nelson, which announced its decision prior to the 2008 BEA, was among the most notable not to exhibit), the event was successful for many publishers—though their objectives for "success" varied, and few seem to include actual sales. Also, many publishers' booths were difficult to traverse due to crowds.