Heather Fletcher is senior content editor with Target Marketing.

HarperCollins' new Christian division, comprised of Zondervan and the newly acquired Thomas Nelson, has announced the creation of a single fiction team, featuring books from both publishers and headed by Daisy Hutton, formerly vice president and publisher of fiction at Thomas Nelson.

"This is an era of unprecedented challenge and opportunity for fiction publishing," Hutton said. "The Thomas Nelson and Zondervan brands each have a rich heritage. We intend to build on that heritage by developing more distinctive, stronger identities for each brand."

At 4:27 a.m. on April 23, Thomas Nelson CEO Michael Hyatt "tweeted" on “We have just put [Senior Vice President and Group Publisher] Tod Shuttleworth in charge of our digital strategy.” Hyatt directed those who wanted to learn more to, the blog Shuttleworth writes about “observations on publishing, digital strategy, youth baseball and life.”

Viacom Inc. rang in the New Year with the announcement that it officially completed its division into two publicly traded entities—CBS Corp. and “New” Viacom Inc.—plans for which the company had announced in June 2005. Simon & Schuster, the company’s publishing arm and an international publisher of books and multimedia products that publishes some 2,000 titles annually, is now a property of CBS Corp., along with CBS Television Network, UPN, Infinity Broadcasting, Viacom Outdoor, Viacom Television Stations Group, Paramount Television, King World, Showtime and Paramount Parks. New Viacom will own MTV Networks (which includes Nickelodeon, VH1, Country Music Television and TV Land, among others),

How the 30-year-young Alaskan trek turned to a new breed of substrate to document 2001 results or 30 years, the course, which spans 1,161 miles of Alaskan wilderness, beckons more than 60 dog sled teams, each hungry to conquer the title of Iditarod champion and the $50,000 first-prize purse. The trek is one of the most challenging, historically rich sporting events. Mushers (the sled drivers) from countries far and wide team with faithful canine companions to cross treacherous mountains, rolling rivers and miles of desolate tundra. Victory is sweet for winners of this highly anticipated sporting event, long ago dubbed "The Last Great Race."

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