Paeglow

PublicAffairs, an imprint of The Perseus Books Group, recently found itself with an enviable problem—not enough books to fill orders for a runaway best-seller. The book was Scott McClellan’s White House memoir “What Happened: Inside the Bush White House and Washington’s Culture of Deception,” but luckily for Perseus, the appearance of McClellan’s face everywhere on TV this spring coincided with a propitious meeting at BookExpo America between John Ingram of Ingram Book Group, owner of digital printer Lightning Source, and Perseus Publisher Peter Osnos. “Demand went vertical, and there was a period of time when orders were coming in and they [didn’t have] any

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