Rolf Zettersten

FaithWords, the Christian division of Hachette Book Group, has entered into a publishing partnership with Casa Creación—the Spanish-language imprint of Charisma House, Charisma Media's book division—to broaden the reach of its authors. Hachette will handle the U.S. Spanish market, while Casa's focus will be Puerto Rico and the rest of the Spanish-speaking world.

In talks since July's International Christian Retail Show in Orlando, Fla., the two publishers signed an agreement this month to work together.

It wasn’t too long ago—about three to four decades—that bookstore chains made no room on their shelves for religious publications. Out of necessity, religious bookstores were conceived, says Rolf Zettersten, publisher of Time Warner Faith, Nashville, Tenn. Times are much different now. Religious books line the shelves of major outlets like Barnes & Noble and Borders, and can be ordered online with just one click. And some large publishers that previously saw religious publishing as a niche market have created religious imprints of their own. Texts representing everything from Judaism and Christianity to Muslim and Hindu are more accessible than ever and frequently

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