Steve Wilson

Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.

Barnes & Noble, the leading retailer of content, digital media and educational products, and FastPencil, today announced a merchandising partnership that provides FastPencil’s authors with unique access to merchandising programs on NOOK® devices, NOOK reading apps, on BN.com and in Barnes & Noble stores.

Founded by Michael Ashley and Steve Wilson, FastPencil offers authors a wide range of publishing services through their proprietary authoring platform as well as two publishing imprints: PREMIERE and Wavecrest.

Self-publishing company FastPencil is offering some of its authors who pay for its service a better chance to get their books into Barnes & Noble retail stores and featured on Nook merchandising platforms. FastPencil hopes that the offering will help set it apart from free self-publishing platforms like Amazon’s KDP. “Barnes & Noble is excited to partner with FastPencil to bring quality, independently published books to our readers,” B&N VP digital content Theresa Horner said in a statement. Starting today, authors who use FastPencil’s Premiere and Wavecrest programs will have “full access to online and in-store placement through Barnes &

Self-publishing and online services, e-books, and digital demand printing are joined into a new and powerful sector that is transforming the industry. For industry professionals whose career satisfactions and livelihoods are bonded to the future of the book, this new sector offers a wild ride and a venturesome future.

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