Book Business spent last Sunday hunkered down at Workman Publishing in New York attending… camp. Specifically, Book^2 Camp ("book squared"), an annual pre-TOC "unconference" dedicated to discussing, well, just about anything related to book publishing, but with an eye toward sussing out the future of the industry.

A big task, for sure, but the campers were up to the task, compiling an agenda on the fly, gathering into intimate, round-table discussions—in conference rooms, offices, break rooms and really any otherwise unoccupied space at Workman—about profitbility, discoverability, readers, editors, the Internet, etc. and asking a lot of "what if" questions:

• What if publishing started today?
• If there was no money in publishing books, what would book publishing look like?
• What if digital predated print?

In general, the conversations were focused on possibilities and opportunities, with a pinch of pragmatism thrown in to hold it all togther.

In the interest of trying new things, we're going to present our report using Storify, a platform for turning social media into narratives. It's not new to many of you, but we've never used it before. So here goes nothing. Tell us what you think.

Book Business goes to Book^2 Camp

Book Business magazine was lucky enough to be invited to the Book^2 Camp "unconference" on Sunday, Feb. 10. The informal gathering of publishing's best and brightest

Storified by Book Business· Wed, Feb 20 2013 10:30:43