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Awards Recognize 'Green' Efforts in Publishing
December 19, 2008
From BB Extra
The 3rd Annual SustainPrint Awards, produced by
Publishing Executive and
Book Business magazines, will recognize two book and two magazine publishing companies for their achievements in environmental sustainability. Nominations for this year's awards are currently being accepted (visit
www.SustainPrint.com for a nomination form); the deadline is Dec. 31. A 'green' celebration of the award winners will take place Monday evening, March 23, 2009, at the New York Marriott Marquis, Times Square, N.Y., during the 2009 Publishing Business Conference & Expo.
A ‘Green’ Celebration
April 2008
From Book Business
Green was the fashionable color on Monday evening, March 10, as more than 200 publishing industry executives gathered for a unique celebration in the Marquis Ballroom of the Marriott Marquis in New York’s Times Square, during the Publishing Business Conference & Expo. It wasn’t an early St. Patty’s Day celebration either, but a celebration honoring the recipients of the 2nd Annual SustainPrint Leadership Awards, recognizing achievements and leadership in “green” publishing. The awards—established in 2007 by SustainPrint.com (the Web site produced by book business and publishing executive magazines to cover environmental sustainability in printing and publishing)—recognize book- and magazine-publishing companies each year for outstanding
Viacom Split Complete
February 2006
From News
Viacom Inc. rang in the New Year with the announcement that it officially completed its division into two publicly traded entities—CBS Corp. and “New” Viacom Inc.—plans for which the company had announced in June 2005. Simon & Schuster, the company’s publishing arm and an international publisher of books and multimedia products that publishes some 2,000 titles annually, is now a property of CBS Corp., along with CBS Television Network, UPN, Infinity Broadcasting, Viacom Outdoor, Viacom Television Stations Group, Paramount Television, King World, Showtime and Paramount Parks. New Viacom will own MTV Networks (which includes Nickelodeon, VH1, Country Music Television and TV Land, among others),
16 Tips for Boosting Online Sales
March 1976
From Book Business
Sure, almost every publisher has a Web site. The key to selling online, however, is not just about having a presence, but having a thought-out extension of your brand. Whether you’re going for an intricate video display or simply displaying information on your titles, here are ways to keep your customers heading for the virtual register. Jim Madden, publisher of Ithaca, N.Y.-based Paramount Market Publishing Inc., which publishes marketing titles, says it’s all about information. “It has to start with the basics,” says Madden. “Have a table of contents or information about the author—it’s amazing how many sites miss this. What we’ve found is that