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Press Release: Simon & Schuster Revenue Flat in CBS Q1 Earnings Report
May 5, 2016 at 2:18 pm

NEW YORK — May 3, 2016 — CBS Corporation (NYSE: CBS.A and CBS) today reported results for the first quarter of 2016, including quarterly records for operating income and diluted earnings per share. “CBS delivered a spectacular quarter as we continue to execute on our strategy of creating and distributing the content that audiences have…

Press Release: Gale Interactive: Science Now Available for Schools
May 4, 2016 at 2:41 pm

FARMINGTON HILLS, Mich. — May 4, 2016 — Gale, a part of Cengage Learning, has launched Gale Interactive: Science, a new digital science resource available now for schools. This new product uses innovative technology to combine Gale’s curriculum-aligned research content with interactive 3D models from partner Cyber Science 3D, to help students understand science beyond…

The Overlooked Secret to Doubling Email Book Sales
May 4, 2016 at 9:33 am

In the world of email marketing, experts constantly talk about the importance of adding new subscribers, increasing open rates, and boosting click rates. The internet is littered with articles on these topics. But, are these the best metrics to gauge success? If email marketing is supposed to help generate book sales, could we be majoring…

The Survey Says – Without XML You’re Leaving Money on the Table
May 3, 2016 at 11:00 am

Data Conversion Laboratory (DCL) and the Center for Informational Development (CIDM) asked publishers how they are developing and publishing their content in our 4th annual survey, “Following the Trends.” With close to 350 participants ranging from writers to content strategists, information architects, and publishers, the breadth of knowledge and insight was prodigious. Each year this…

Amazon Profits Soar Thanks to Cloud Business
May 2, 2016 at 2:59 pm

Last week Amazon announced its first quarter sales for 2016. Sales increased 28% to $29.1 billion. CEO Jeff Bezos credited this jump to the popularity of Amazon devices, including Amazon Fire, Fire TV Stick, and Amazon Echo. Bezos said in a press release that, “Amazon devices are the top selling products on Amazon. . .…

Press Release: Announces First Quarter Sales up 28% to $29.1 Billion
May 2, 2016 at 12:17 pm

SEATTLE — April 28, 2016 —, Inc. (NASDAQ: AMZN) today announced financial results for its first quarter ended March 31, 2016. Operating cash flow increased 44% to $11.3 billion for the trailing twelve months, compared with $7.8 billion for the trailing twelve months ended March 31, 2015. Free cash flow increased to $6.4 billion for the trailing…

How Left-Brainstorming Can Improve Book Marketing
April 29, 2016 at 2:53 pm

A core axiom of non-bookstore marketing, where you sell books directly to corporations or associations, is that you are not selling your book, but the use of your content to solve a prospective customer’s problem. Showing your potential buyers how to do that may take a little creativity. Brainstorming is key to finding new ways…

Press Release: Cengage Learning Appoints Daniel Sieger to Lead Corporate Brand Strategy
April 28, 2016 at 12:55 pm

BOSTON — April 26, 2016 — Cengage Learning Chief Communications Officer Sandi Kirshner today announced the appointment of Daniel Sieger to the role of Senior Vice President of Brand Strategy.  In this capacity, Sieger will lead all brand innovation efforts aimed at building meaningful connections between Cengage Learning and key stakeholders across the academic, business…

Press Release: Rakuten Kobo Partners with Retailer D&R to Bring World-Class E-Reading Service to Readers in Turkey
April 27, 2016 at 2:52 pm

TORONTO —April 27, 2016— Rakuten Kobo, a leading innovator in the digital reading space, today announced it has partnered with D&R, Turkey’s largest book and media retailer to bring Kobo’s world-class e-reading platform and devices to avid Turkish readers. Customers can now access the service through D&R, both in-store and online at Coming in…

What’s the Future Hold for Altmetrics?
April 27, 2016 at 2:41 pm

Altmetrics (a non-traditional assessment of citation-impact metrics in scholarly publishing) have passed their fifth birthday. While there are debates taking place about important issues (the potential gaming of altmetrics, how to weight the various events, etc.), they are helping to engage readers and drive article downloads. Who hasn’t found themselves clicking on a most shared/commented…

AAP StatShot: Overall Book Sales Fell 2.6% in 2015, Trade Sales up Slightly
April 26, 2016 at 3:10 pm

Washington, DC; April 26, 2016 – Publishers’ book sales for trade (consumer) books from Jan. to Dec. were up 0.8% to $7.2 billion compared to $7.1 billion in 2014. Despite a slow holiday season, the year ended slightly up, with a shift in sales for format and category. Overall publisher revenue for 2015 was $15.4…

In the Age of OER, Curation Will Be King
April 26, 2016 at 9:20 am

A major conundrum for educational publishers is what to do about Open Educational Resources (OER) -- free materials, usually available in digital form, that educators can use in their classrooms in lieu of textbooks or more traditional supplemental materials. At a time when many K-12 publishers are still struggling to establish profitable digital business models,…

Why Is Text-to-Speech Only an Afterthought?
April 25, 2016 at 8:59 am

I spend a lot of time commuting to and from work in my car and I try to use the time wisely. I cycle through a playlist of podcasts every week but I feel like I’m missing out on other types of content. Regardless of your daily commute, I’ll bet you’d feel the same way…

Amazon’s $30M NYC Contract the Next Step in Education Takeover
April 22, 2016 at 2:50 pm

This week Amazon won a contract to provide digital textbooks and other educational materials to the New York City school district. It signifies a major milestone in Amazon’s strategic push into the K-12 market. The three-year contract is worth $30 million and requires Amazon to build a custom ebook marketplace for the NYC school district,…

Semantic Tech Empowers Publishers to Repackage Content & Tap New Revenue Streams
April 21, 2016 at 12:00 pm

Books as a technology have been around for such a long time that it’s easy to forget that they were once major innovations themselves: Before the book there was the scroll, and the clay tablet before that, and it wasn’t until the end of the 16th century that modern indexes were invented, still largely the…

Press Release: Bookmasters, Baker & Taylor, Printondemand-worldwide Form Partnership
April 20, 2016 at 2:02 pm

ASHLAND, Ohio — April 20, 2016 — Bookmasters, one of the largest providers of integrated book publishing services, and Baker & Taylor, the premier worldwide distributor of books, digital content, and entertainment products, have entered into an international partnership with Printondemand-worldwide (PODW) to offer print on demand and distribution services to their publishers. Unveiled at…

Netflix CEO Describes Publishing’s Dilemma
April 20, 2016 at 1:48 pm

Editor's Note: This post was originally published on The Future of Publishing. Netflix released its latest quarter earnings report today. In a Letter to Shareholders (PDF), Netflix CEO Reed Hastings described the competitive landscape the company faces. In doing so he framed the challenge faced today by all publishers, certainly all book, newspaper and magazine publishers.…